Competitive intelligence is a key research strategy

03/23/2010 | MarketingSherpa

While it may sound a bit underhanded, competitive intelligence gathering is actually a valid and valuable marketing tool, said consultant Ellen Naylor. Naylor offers five effective tactics for gathering accurate and useful intelligence, gleaned from her 15 years of experience.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Staff Accountant-General Accounting
Total Wine & More
Potomac, Maryland
Branch Manager
Crescent Electric Supply Co.
Cedar Rapids, IA
Customer Service Operations Director
Orchard Brands
Warren, Pennsylvania
Store Initiatives Manager Job
Ross Stores, INC
Dublin, California
Project Manager, Store Planning & Construction
The Vitamin Shoppe
North Bergen, New Jersey