Euro RSCG drives away with Jaguar business

03/24/2005 | Advertising Age (tiered subscription model) · Adweek

Ford Motor Co.'s Jaguar Motor Cars has tapped Havas' Euro RSCG/Fuel to handle creative chores on its $100 million global advertising account. That WPP Group agency JWT's bid for the Jag account was rejected proved surprising to some observers, given WPP's longtime relationship with Ford.

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Advertising Age (tiered subscription model) · Adweek

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