Mitsubishi to search for new U.S. general market creative shop

03/24/2008 | Advertising Age (tiered subscription model)

Mitsubishi Motors North America will put its U.S. creative account in play as it concludes its contract with incumbent Omnicom Group's BBDO West, Los Angeles. The shop, which held the account for three years, reportedly will not join the review. BBDO, Toronto, will retain Mitsubishi's business in Canada, according to this article.

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