Allstate creates portal to garner input from media partners

Allstate is asking major media properties to share insights on a range of marketing issues, including media buying, product design, digital tactics and consumer outreach, via a new Web site. AllstateIdeaPortal.com was launched Wednesday in New York during a presentation featuring top Allstate managers and the insurer's spokesman, actor Dennis Haysbert and representatives from its agencies, Publicis Groupe's Leo Burnett and Starcom, and about 200 media executives.

View Full Article in:

New York Times (tiered subscription model), The · Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
CA
Solutions Engineer
http://urbanairship.com
Portland, OR
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY