White House privacy survey faces criticism

03/25/2014 | Adweek

A video on the White House website that asks Americans for their opinions on Big Data and privacy is coming under criticism from communications and marketing experts. Three broad questions are asked that are not specific enough to really be helpful, they warn. "I don't know what I would do with the answers. It's hard for me to believe this is a serious survey," University of Pennsylvania professor Joseph Turow said.

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