Former Baltimore Colts star turned burger chain magnate Gino Marchetti will return to the town where he opened his first burger joint in 1959. Marchetti, who built Gino's into a 469-store national chain that he sold to Marriott in 1982 for $48 million, opened the first of his new namesake eateries last year and plans to open 10 locations in the Baltimore area in 2011. Marchetti, 84, says older fans will recognize the familiar jingle and burger recipes, but probably not the prices. "Operating costs have really gone up. When we first opened Gino's, we paid workers 85 cents an hour. Now, they're making $8."
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