Study: Google+ is getting less sticky

03/28/2012 | eMarketer

The average time Google+ users spend on the site is declining, according to a comScore report, and fell from 5.1 minutes per month in November to 3.3 minutes in January. Still, brands appear to be embracing the social network, the study found. "As marketers start to become more comfortable there, it will be interesting to see whether active brands can bring more active users," according to eMarketer.

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