ASTA expo signals evolution of travel agent role

03/29/2006 | Travel Weekly

As the travel industry changes, the role of travel agents is also shifting, and the American Society of Travel Agents' recent International Destination Expo reflected that evolution, Travel Weekly reports. The show focused on helping agents become specialists in several European countries, regions and cities, meeting the needs of today's destination-focused agents, whose clients expect them to be experts about certain regions of travel.

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