Yahoo! readies "do not track" function

03/29/2012 | Washington Post, The · Wall Street Journal, The

Yahoo! is expected to implement a systemwide "do not track" feature. Details on the feature weren't provided, but the Web company said it would "provide a simple step for consumers to express their ad targeting preferences" on Yahoo! sites, as well as the Right Media ad network and Interclick sites.

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Washington Post, The · Wall Street Journal, The

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