Mars gets frisky with Fling

03/30/2009 | Advertising Age (tiered subscription model)

Mars is introducing its first new candy in nearly 20 years, a low-calorie chocolate bar called Fling. The company is working with Agency.com, Taylor and BBDO, New York, to get across its "naughty, but not that naughty" message, with print lines that include, "It's not cheating if you don't feel guilty."

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Purchasing Manager - Food and Beverage
The Culinary Institute of America - Greystone Campus
St. Helena, CA
General Manager
The Culinary Institute of America
San Antonio, TX
Assistant Restaurant Manager
The Culinary Institute of America
San Antonio, TX
Sous Chef
Swarthmore College
Swarthmore, PA
Lead Cook/Sous Chef
University of San Diego
San Diego, CA