Nielsen: Smartphones now account for half of U.S. cell market

03/30/2012 | MediaPost Communications · TechCrunch

Nearly half of mobile subscribers in the U.S. now have smartphones, compared with 36% of that base a year ago, according to Nielsen. Surveying more than 20,000 mobile users last month, the market research firm found that Android remains the leading smartphone operating system in the U.S., with a 48% share, while Apple's iOS represents 32.1% and the BlackBerry OS is at 11.6%. Among recent purchasers of smartphones, the trend looks worse for Research In Motion, as just 5% of the people who bought smartphones in the past three months purchased BlackBerrys, while 48% of buyers picked Android models and 43% got iPhones.

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MediaPost Communications · TechCrunch

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