Businesses divided over trustworthiness of social media

03/31/2010 | SmartBrief/SmartBlog on Social Media

Many brands are reluctant to entrust their traditional and interactive agencies with their social-media departments, according to a recent Forrester study. Companies have had mixed reactions to social media, with many using consultants or even creating their own teams in-house.

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SmartBrief/SmartBlog on Social Media