Orange teams up with OpenX to build ad exchange

03/31/2010 | Forbes · MediaPost Communications

The Orange Ad Market is a new online ad exchange for Europe being launched by Orange-France Telecom and OpenX Technologies. The service, which is seen as competition for Google's DoubleClick and Yahoo! Right Media, will become available in the U.K. by June and will eventually be rolled out in 32 countries.

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Forbes · MediaPost Communications

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