Advertisers to offer answers on Hearst magazine sites

04/2/2009 | Advertising Age (tiered subscription model)

Hearst Magazines will offer advertisers the opportunity to respond to readers' queries posted on Seventeen and Cosmo Girl Web sites. Such responses will be marked as paid advertising, according to this article, and Hearst Magazines plans to monitor the Q-and-A boards. "It's an opportunity for the advertiser to come in and say, 'We are the Seventeen guest expert,'" said Matt Milner, an executive at Hearst Magazines Digital Media.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO