Yum! CEO advises managers to keep it real

04/2/2012 | Los Angeles Times (tiered subscription model)

Yum! Brands CEO David Novak used to hand out rubber chickens as employee recognition awards, and he hasn't lost his down-to-earth management style even now that the company boasts the most global quickservice units. Authenticity is key to being an effective manager, he stresses. “Nobody’s going to follow you unless you’re the real deal.”

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