Facebook is teasing the launch of its "new home on Android," perhaps hinting at the launch of a Facebook-optimized version of the mobile operating system. That would be a sign of Facebook's continuing shift toward native apps rather than HTML5 cross-platform solutions, writes Brian Hall. "If the company wants anyone to actually live in that new home ... it had better be fully optimized for the Android platform. Smartphone users can be an unforgiving lot," he warns.
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