Google's +1 and its effect on small business' online strategy

04/4/2011 | ReadWrite

Google has made another effort to go social and improve its search results with its +1 feature, which is analogous to Facebook's "like" system. The +1 feature allows users to recommend results they like and will be combined with Google's algorithmic search results. Experts here give some advice on how +1 may affect your search engine optimization and advertising strategies, and say it's one more reason to make your content shareable.

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