6 metrics to help measure performance, move toward success

04/5/2011 | BothSidesOfTheTable.com

If you don't constantly measure your business, how do you know if it measures up? Every business needs to decide on key metrics that tell management when something is working and when it needs attention, writes venture capitalist Mark Suster. Although no two companies are alike, some of the more widely used metrics are customer-acquisition cost, churn rate and lifetime value of a customer.

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