Focus on women to reach the entire family, strategist says

04/5/2011 | Healthcare Marketer blog, The

Packaging health services for women creates a strong value proposition for health care providers, marketing strategist Gabrielle DeTora said during the HMSS conference in Orlando, Fla. Women make 80% of a family's health care decisions, DeTora said, and packaging women's services can build loyalty.

View Full Article in:

Healthcare Marketer blog, The

Published in Brief:

SmartBrief Job Listings for Health Care

Job Title Company Location
Counsel – Regulatory Affairs
RAI Services Company
Winston Salem, NC
Director of Program Development
Washington DC, DC
Director of System QA
LifeWatch Services, Inc.
Rosemont, IL
Director of Business Development and Membership
Washington DC, DC
Director, Corporate Counsel
Tarrytown, NY