7 tips for listening even when your customers aren't

04/6/2009 | Fast Company online/FC Expert Blog

When using social media to connect with customers, it can often be a little difficult to figure out the right mix of talking and listening, writes Valeria Maltoni. Particularly when you're using social media to address customer problems or concerns online, it's important to ask questions (e.g. what happened and when), communicate how long it might take you to do something, and always be pleasant and professional, among other things.

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