Coke inks deal with College Sports Television

Coca-Cola has signed a $15 million partnership with the fledgling College Sports Television digital cable network. The deal, which will include joint advertising and TV program development, is "consistent with our long-term support of college sports, student-athletes and the NCAA," said Chuck Fruit, Coke's SVP of worldwide media.

View Full Article in:

Yahoo · Advertising Age (tiered subscription model) · Los Angeles Times (tiered subscription model) · Wall Street Journal, The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Sales Manager
OnProcess Technology
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Yield Manager
Mashable
new York, NY
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC