Deutsch sweetens client list with Dr Pepper

04/7/2008 | Advertising Age (tiered subscription model) · Adweek

Cadbury Schweppes Americas Beverages' Dr Pepper brand has moved its estimated $35 million creative business from longtime agency Young & Rubicam, San Francisco, to Interpublic Group's Deutsch in Los Angeles. The WPP Group shop, which handled the account for almost 40 years, retains its agency of record status for 7UP, A&W, Canada Dry, Diet Dr Pepper and Sunkist.

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Advertising Age (tiered subscription model) · Adweek

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