Tracking mobile data in the physical store

04/8/2012 | Forbes

Online retailers have access to reams of data that's key to their customer-targeting strategies, but brick-and-mortar retailers haven't yet figured out how to harness similar data to boost sales. A company called Qubulus is focused on creating web analytics for stores based on the fingerprints of mobile devices that customers use inside the store.

View Full Article in:

Forbes

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
Senior Marketing Manager - Media
Shoe Carnival, Inc.
Evansville, Indiana
DIRECTOR OF FINANCE
Ralph Lauren
New York, New York
Sr. Financial Analyst
Orchard Brands
Beverly, Massachusetts
Customer Insights Manager
The Exchange
AAFES HQ, Dallas, Texas
Branch Manager
Crescent Electric Supply Company
Fort Dodge, IA