Are tech vendors finding an appeal in boomers?

04/10/2012 | Aging In Place Technology Watch

A recent announcement by Microsoft to partner with the City of Los Angeles and other organizations to launch a wellness program using Kinect and Xbox 360 indicates a movement of some technology vendors who may become advocates for older users, Laurie Orlov writes. While other tech giants, such as Apple and Google, have a long way to go before being advocates, Orlov writes that companies would do well to start adapting now.

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Aging In Place Technology Watch