Noodles & Co. calls itself "Your World Kitchen" in new campaign

04/11/2013 | MediaPost Communications

Noodles & Co. is embarking upon a brand advertising campaign with the tagline "Your World Kitchen." The ads, from new agency TDA_Boulder, will use radio as well as print and digital channels. An emphasis on out-of-home includes nine different executions, and Pandora ads target musical genres. A flash banner will appear when listeners select "world music."

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