How technology is changing shopper marketing

04/12/2012 | Adweek

Shopper marketing is a huge growth area, fueled by technology that is changing the way consumers interact with brands, said retail strategist and ShopWork Managing Director Laura Davis-Taylor. "People now create a different shopping experience every time," she said. "They buy what they want, where they want, at the price they want -- and it's not just in stores; it's across home, life and stores."

View Full Article in:

Adweek

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
Director, Marketing Strategy (macys.com)
Macy's
New York, New York
Warehouse Systems Manager
Uline
Pleasant Prairie, WI
Analyst Consumer Research
Walgreens
Deerfield, Illinois
Process Improvement Manager
Uline
Pleasant Prairie, WI
Mobile Program Manager ( eCommerce)
Walgreens
Chicago, Illinois