Dow touts Powerhouse solar shingles as "solar for the masses"

04/14/2010 | Forbes

Dow Chemical is readying its photovoltaic solar cells for market availability next year even as the company continues to test a flexible plastic coating material for such shingles to meet industry standards on warranties. "I don't see any reason why people wouldn't want to generate clean electricity from their roof. ... Someday, Dow would be a solar company that happens to make chemicals," said Dow Chief Technology Officer William Banholzer, who has promoted the company's solar product.

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