What's in your innovation rulebook?

04/14/2010 | Business-Strategy-Innovation.com

The first rule of any successful innovation project is simply to have a process in place, says Robert F. Brands. Setting simple, clear imperatives -- even if they're as simple as to create "one new product per year" -- is the first step to creating a culture of constant, sustainable innovation, Brands argues.

View Full Article in:

Business-Strategy-Innovation.com