Adobe gets big results from digital push for Creative Suite 5

04/15/2010 | ClickZ

Adobe, via a digital-centric launch, is generating much buzz about the latest version of its Creative Suite software. The effort included a multimedia presentation on its home page that attracted 340,000 users, a series of video clips that have garnered 2.5 million hits and display ads on, TechCrunch and other sites. The campaign's social-media component, which included notifications of the launch on Facebook and Twitter, yielded 33,700 tweets.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Affiliate Solutions Consultant
Santa Barbara, CA
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Associate Director of Ad Operations
Opera Mediaworks
New York, NY