Social small businesses need to put their customers first

04/15/2011 | Mashable

Small businesses that are looking to get into social media should start by focusing on networks their customers are already using instead of trying to be on every network at once, writes Nellie Akalp. Don't obsess over how many followers you have or spend all your time giving customers the hard sell, but if you focus on delivering the best service or product to those already following, more will come, she advises.

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