Should brands face audits over green-marketing claims?

04/15/2013 | Sydney Morning Herald (Australia), The

Objective measures and independent audits are needed to assess brands' environmental and ethical claims, according to activists from Oxfam and consumer-advocacy group Choice. "We need to have benchmarks that say this is what makes a good standard or certification scheme," says Oxfam economic-justice expert Kelly Dent.

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Sydney Morning Herald (Australia), The

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