Study: French retailers don't plan to sell through Facebook

04/16/2012 | Internet Retailer

A majority of France's online retailers view Facebook as a valuable marketing tool but most don't have any plans to begin selling directly through the social platform, according to the trade association Fevad. "We must really take care of our brand, animate our community on Facebook and create a community of fans -- not for transactions, but to build relationships," says Jean Emile Rosenblum, co-founder of Pixmania.com.

View Full Article in:

Internet Retailer

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
Staff Accountant-General Accounting
Total Wine & More
Potomac, Maryland
Branch Manager
Crescent Electric Supply Co.
Cedar Rapids, IA
Customer Service Operations Director
Orchard Brands
Warren, Pennsylvania
Store Initiatives Manager Job
Ross Stores, INC
Dublin, California
Project Manager, Store Planning & Construction
The Vitamin Shoppe
North Bergen, New Jersey