5 ways to succeed at B2B marketing on Pinterest

04/18/2013 | Social Media Today

B2B marketers can find success on Pinterest, just as consumer marketers are, Anna Rydne writes. Dedicate time to Pinterest rather than see it as an afterthought, and remember to use extraordinary imagery to inspire repinning. Use several boards, not just one; don't forget to make it a two-way conversation with clients; and link your posts to other social media.

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