LocalResponse monitors social Web, lets retailers reach out

04/19/2011 | New York Times (tiered subscription model), The

LocalResponse, a new service for businesses to track, reach out to and reward loyal customers online, taps into social and check-in networks to gather its data. "It's not enough just to show you who is there or using your product anymore," says company co-founder Nihal Mehta. "The next step is sending messages back and driving actual customers into the door."

View Full Article in:

New York Times (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Marketing Director, Mobile
NXP Semiconductors N.V.
San Jose, CA
Director of Digital Media and Marketing
Earl Enterprises
Orlando, FL
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO