Moms spend more online when they get social, survey says

04/19/2013 | MediaPost Communications

About 90% of U.S. moms are regular social media users, and many of them are big fans of online shopping, according to a survey from comScore. Clothing, portable devices and home and garden products were some of the categories of products that social-media-savvy moms are most likely to buy online, the survey says. U.S. moms are more likely than the general population to use Facebook and Pinterest, the survey found.

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