AT&T uses sole sponsorship for three-screen play

04/20/2007 | Wireless Review (Chicago)

AT&T hooked up with Chase Card Services to deliver Tim McGraw's "Swampstock" music festival across three screens at the same time. It's the first content advertising deal for AT&T Entertainment Services. The deal includes various video footage across AT&T's Web site and video services, including U-verse and Homezone, as well as related wallpaper and ringtones for AT&T wireless customers.

View Full Article in:

Wireless Review (Chicago)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
CA
Solutions Engineer
http://urbanairship.com
Portland, OR
Senior SEO Strategist
iCrossing, Inc.
New York, NY