Satellite providers among those benefiting from discounts, offers

04/21/2013 | Fierce Online Video

DIRECTV and DISH Network are among the multichannel video providers who have wrung the most value out of using promotional offers, including discounts, according to a report from Parks Associates, which says the campaigns have proved successful in luring back former subscribers. "Most people leave pay-TV services due to economic factors, and these are the main influencers bringing them back," said Parks analyst John Barrett.

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