Smirnoff Ice ads spotlight warmth between friends

04/22/2005 | Adweek

Bartle Bogle Hegarty's campaign for Diageo's Smirnoff Ice brand features two Eastern European friends, Uri and Gorb, who are especially devoted to enjoying the malt beverage. The spots will begin airing next week in the U.S. on TV shows "24," "Survivor," and "The Late Show With David Letterman."

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA