Mintel: Tropical flavors could boost juice sales

04/22/2014 | (France)

Pom Hula made with pomegranate, pineapple and apple juices; Welch's Passion Fruit Fruit Juice Cocktail Blend made from passion fruit, grape and apple juices; and Welch's Dragon Fruit Mango juice blend featuring pear, mango, dragon fruit and guava juices are just a few examples of the tropical flavors that Mintel says might help boost juice sales. The juice industry increased product launches 25% from 2009 to 2013 and hit $15.5 billion in sales, according to Mintel.

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