Report: Mobile still trails print in ad spending

04/23/2014 | eMarketer

U.S. advertisers are expected to spend more than 80 cents per adult per hour spent with print media this year, but only 10 cents on digital media and just 7 cents on mobile media, according to eMarketer. Print media has seen absolute time spent drop double digits since 2011, but the ad dollars are not migrating to digital media at the same rate as time-spent growth.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY