Nike puts running shoe biz on Crispin's foot

04/25/2007 | Adweek

MDC Partners' Crispin Porter + Bogusky is taking over Nike's worldwide running-shoe business, along with its Nike+ and Nike ID Web site accounts, from longtime shop independent Wieden + Kennedy, Portland, Ore. Although Wieden is still Nike's main creative agency the footwear giant reportedly is in talks with other shops to handle different parts of its account.

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