The Federal Communications Commission is expected to vote on the issue of political ad spending disclosure today. Broadcasters continue to balk at new FCC mandates forcing them, but not their cable brethren, to disclose those figures online. Though they were on file before, broadcasters fear that facile comparisons online will put them at a competitive disadvantage when it comes time to negotiate with future advertisers. The FCC has disagreed, characterizing the broadcasters' objections as "against technology, against transparency and against journalism," said FCC Chairman Julius Genachowski.
FCC to vote on political ad spend disclosure mandate