NHL wants fans to predict plays via free mobile app

04/27/2012 | GigaOm

The National Hockey League has created a predictive gaming mobile application that is intended to be used while watching hockey on TV. Called NHL PrePlay, the free download awards points in real time to fans for correctly predicting the outcome of in-game events such as faceoffs and penalty shots. "This is more engaging than a check-in," says Christopher Golier, NHL vice president of mobile marketing and strategy.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY