5 Ws of social media policy

04/28/2009 | Mashable

Given the popularity of social networking, employers need to consider how they will react if a worker posts something negative, writes Sharlyn Lauby, president of Internal Talent Management. She applies the five Ws to the idea of creating a social media policy: Why make a policy, what can it do for the company, whom should it cover, where do people find out about it and when is the timing appropriate?

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