Study finds drop in paid search, rise in click-through rate

04/28/2009 | MediaPost Communications

The average number of paid search clicks in the first quarter dropped 9% against the same period last year, and the average cost per click fell 7%, NetElixir reports. But the average click-through rate rose 7.5% compared with 2008, and the average search-ad conversion rate increased 5%, according to the research.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director - Web Marketing
The Culinary Institute of America
Hyde Park, NY
Sales Manager
mGage
Multiple Locations, SL_Multiple Locations
SEO
RetailMeNot
Austin, TX
Product Marketing Manager-B2C
RetailMeNot
Austin, TX
Partner Manager
RetailMeNot
Austin, TX