How social media helps innovation take root

04/28/2010 | Business-Strategy-Innovation.com

Social media tools can play a vital role in the process of innovation, helping to bring together teams of people and adding enough collaborative juice to turn half-formed ideas into practical -- and marketable -- realities, writes Braden Kelley. "Social media can help ideas grow and thrive that would otherwise wither and die under the boot of the perfectionist in all of us," he adds.

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