Survey: Eateries get fewer chances to make a 1st impression

04/28/2013 | Restaurant-Hospitality.com

The number of consumers who tried new restaurants in the first quarter dropped to 11% from 27% in the same period last year, according to a survey from Market Force Information. About half of those diners said they had been delighted with the experience, and those customers were nine times more likely to recommend the eatery to others than those who reported an OK experience, the survey says.

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