Lee Clow buries and praises the Internet as a branding medium

04/29/2008 | Advertising Age (tiered subscription model)

Don't look to the present to understand the importance of digital, counseled TBWA's Worldwide's global director of media arts, Lee Clow, in a talk at the 4A's Leadership Conference. Clow said, "Online advertising is still semi-nowhere. It's very intrusive and annoying and kind of the worst of our business in terms of pop-up and flash, and jump up and down." Nevertheless, Clow predicts the medium will become more "artful".

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA