Some big companies use social media to achieve CSR goals

04/29/2011 | onPhilanthropy

Companies are starting to take the lessons they've learned from social media campaigns and apply them to to CSR strategies, according to a recent report. Larger companies have found success in achieving CSR goals, including engaging stakeholders. "Companies have begun to understand that their work and their social responsibility go hand-in-hand. ... 'traditional' methods of engagement are changing," the report says.

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