Semel: Latest deal "third leg" of Yahoo!'s media strategy

04/30/2007 | MSNBC

Yahoo! is answering the recent spate of big deals by rival Google by completing its acquisition of online advertising exchange Right Media for $680 million. The deal represents the "third leg of the stool," for Yahoo! as an advertising company, the first two being alliances with eBay and U.S. newspaper publishers, according to Yahoo! Chairman Terry Semel.

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